Launching a mobile app is only the first step. The real challenge lies in getting noticed among millions of apps on the App Store and Google Play Store. One proven method to accelerate early momentum is to buy app installs — a strategy used by app marketers to improve rankings, attract organic users, and build credibility quickly.
In this guide, we’ll explore why developers choose to buy installs, how the process works, and what to consider when investing in this strategy.
Why Buy App Installs?
Buying installs gives your app an initial boost in download volume, which directly affects your search ranking in app stores. Here’s why this tactic is increasingly popular among app publishers:
1. Improve App Store Rankings
Apps with a higher install count are more likely to rank in top charts and appear in relevant search results. The higher your rank, the more visible your app becomes — attracting more organic users.
2. Gain Immediate Visibility
Instead of waiting weeks or months for organic traction, buying installs helps you rise in visibility within days. This can be especially useful during app launches or marketing campaigns.
3. Build Social Proof
A higher download count signals to potential users that your app is popular and trustworthy, making them more likely to install it themselves.
4. Increase Organic Downloads
As your app ranks higher, more users discover it naturally through search. This leads to a snowball effect — where initial paid installs result in long-term organic growth.
How to Buy App Installs Safely
While buying installs can be effective, it’s critical to follow safe, store-compliant methods to protect your app’s reputation.
1. Use Real User Installs
Only work with providers that deliver installs from real users — not bots. Low-quality installs from fake accounts can lead to penalties or removal from the app store.
2. Choose Targeted Campaigns
The best providers allow you to target installs by country, device type, or user interests. This ensures your downloads come from users most likely to engage with your app.
3. Monitor Performance
Track metrics like retention rate, daily active users, and install-to-engagement ratios. This helps ensure your paid installs translate into real growth.
4. Combine with ASO
Buying installs works best when paired with a strong App Store Optimization (ASO) strategy. Optimize your app title, description, visuals, and keywords to maximize the impact of your install campaign.
When Should You Buy App Installs?
During App Launches: Build momentum and appear in trending sections quickly.
To Climb App Store Rankings: Target specific keywords or categories where you want to compete.
For New Updates or Features: Drive traffic during a relaunch or version update.
To Support Marketing Campaigns: Enhance paid ad performance with improved store visibility.
Why Choose ASOZone to Buy App Installs?
At ASOZone, we offer safe, scalable, and effective solutions to help you buy app installs the right way. Whether you’re looking for a quick visibility boost or long-term growth, we tailor campaigns to fit your goals and budget.
Our services include:
High-retention installs from real users
Targeted campaigns by country or keyword
Organic growth strategy to boost rankings
Detailed tracking and performance reports
100% compliant methods that protect your app from penalties
Get Started Today
Want to increase downloads and rise in app store rankings? Let ASOZone help you succeed with strategic, high-quality install campaigns.
Visit asozone.com or contact support@asozone.com to learn more about how to buy app installs safely and effectively.